PRIVACY POLICY

Last updated: 18/02/2026

Aurel Cosmetics (“we”, “our”, “us”) operates the website [www.aurelbeautystore.com] (the “Site”). We are committed to protecting your privacy and ensuring that your personal data is handled in accordance with the General Data Protection Regulation (EU) 2016/679 (“GDPR”) and applicable Maltese data protection laws.

1. Information We Collect

When you visit or make a purchase from our Site, we may collect the following information:

Personal Information

  • Name
  • Billing and shipping address
  • Email address
  • Phone number
  • Payment details (processed securely via third-party payment providers)
  • Order history

Automatically Collected Information

  • IP address
  • Browser type and device information
  • Pages visited and time spent on our website
  • Referral source (e.g., Facebook, Instagram, Google)

We collect this information using cookies and tracking technologies, including the Meta (Facebook) Pixel.

2. How We Use Your Information

We use your data to:

  • Process and fulfil orders
  • Provide customer support
  • Deliver products
  • Send order confirmations and updates
  • Improve our website and user experience
  • Run marketing and advertising campaigns
  • Measure the effectiveness of our ads (including Meta/Facebook ads)

We only process your data where we have a lawful basis, including:

  • Contractual necessity (to fulfil your order)
  • Legal obligation (tax and accounting requirements)
  • Legitimate interests (improving services and preventing fraud)
  • Consent (for marketing and cookies)

3. Advertising & Tracking (Meta Pixel)

We use Meta Pixel and similar technologies to:

  • Measure ad performance
  • Show you relevant ads on Facebook and Instagram
  • Build custom audiences
  • Improve our marketing strategy

Meta may collect or receive information from our website and use that information in accordance with their own Privacy Policy.

You can manage your ad preferences via:
https://www.facebook.com/adpreferences

4. Cookies

We use cookies to:

  • Enable website functionality
  • Store cart and checkout information
  • Analyse traffic and performance
  • Personalise advertising

You may disable cookies via your browser settings, but some features of the Site may not function properly.

5. Sharing of Data

We only share personal data with trusted third parties necessary to operate our business, including:

  • Shopify (e-commerce platform)
  • Payment processors
  • Courier and logistics providers
  • Marketing platforms (e.g., Meta/Facebook)
  • Accounting and legal advisors

We do not sell your personal data.

6. Data Retention

We retain personal data only as long as necessary for:

  • Fulfilling orders
  • Complying with legal and tax obligations
  • Resolving disputes

7. Your Rights Under GDPR

If you are located in the European Union, you have the right to:

  • Access your personal data
  • Correct inaccurate data
  • Request deletion of your data
  • Restrict or object to processing
  • Withdraw consent at any time
  • Lodge a complaint with the Maltese Information and Data Protection Commissioner (IDPC)

To exercise your rights, contact us using the contact form.

8. Data Security

We implement appropriate technical and organisational measures to protect your data. Payments are processed securely via third-party payment providers and we do not store full card details.

9. Contact Information

If you have questions about this Privacy Policy, please contact using the dedicated contact page.